PSA’s Engagement at CES 2025: A Gateway to Innovation
PSA, a leader in Enterprise IoT and rail technology solutions, made its presence felt as a strategic participant, leveraging the event’s rich networking opportunities.
CES: A Snapshot
This year’s event spanned innovations from AI and robotics to sustainable smart cities, drawing tens of thousands of industry leaders from 166 countries. For PSA, CES served as a premier platform to connect with industry pioneers and foster cross-disciplinary collaborations.
PSA’s Impactful Visit: Expanding the Horizons
Representing PSA, John Hertrich (CEO) and Barry Wells (Head of Global Sales) capitalized on CES to amplify the company’s presence on the global technology stage.
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Notable engagements included over 40 in-depth meetings, with follow-up sessions secured with high-potential clients and partners.
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Discussions focused on collaborations in autonomous AI, IoT ecosystems, real-time monitoring and predictive maintenance, and advanced connectivity. These engagements highlighted opportunities to apply PSA’s versatile expertise in IoT-focused embedded and application design.
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Key sectors showing interest in PSA’s innovative solutions included aerospace, energy, construction, smart manufacturing, green intelligence, transportation, logistics, finance, healthcare, smart home, public safety, and security.
Introducing Feasibility-as-a-Service
In collaboration with Blues at their CES booth, PSA introduced its innovative Feasibility-as-a-Service. By combining simple, flexible Blues connectivity tools with PSA’s deep EIoT expertise, this service simplifies feasibility assessments, enabling businesses to explore IoT solutions with reduced risks and faster timelines.
Feasibility-as-a-Service garnered attention for its potential to accelerate innovation across industries, offering a seamless path from concept to implementation.
Market Insights and Customer Feedback
CES 2025 also offered PSA invaluable insights into emerging trends. We’ve noticed the growing demand for customizable IoT ecosystems, real-time analytics, and AI-driven predictive maintenance. The event reinforced the importance of agility and scalability in technology adoption, both of which align with PSA’s strategic direction.
Our CES journey is just the beginning! Join PSA at IoT Evolution Expo 2025 (February 11–13) as we continue to expand our professional network and pursue groundbreaking opportunities in IoT product development.
