Startup Product Development

From Concept to Commercialization – Your Partner in Innovation

PSA will guide you from concept development to deployment and mass production, ensuring a smooth, efficient process that guarantees the success of your product.

PSA Helps Overcome the Common Challenges of Startup Product Development

Shaping of the product concept

Shaping of the product concept
Requirements clarification & creation

Requirements clarification & creation
Optimal technology selection

Optimal technology selection
Investors’ pitch & project defense

Investors’ pitch & project defense
Solution’s architecture assessment

Solution’s architecture assessment
Solution’s architecture assessment

Effective budget & resource utilization
Augmenting of team competences

Augmenting of team competences
Resource scalability challenge

Resource scalability challenge
MVP development acceleration

MVP development acceleration
Engineering & operational processes set up

Engineering & operational processes set up
Focus on own core competencies & activities

Focus on own core competencies & activities

What We Offer to Empower Startups

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Consultancy & Technology Partnership
Comprehensive consulting services cover strategy planning, solution assessment audit, optimal technology recommendation, financial models, product/solution development, and engineering, management and operational resource scalability, as well as other aspects crucial to increasing the efficiency of each stage of your product lifecycle.
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Fractional CTO
A part-time executive IT manager dedicated to your product success. Our expert will help you determine a technology direction, expand your expertise and skillset, and provide support to get funding by being your trusted partner & engineering firm with all installed infrastructure and processes to defend your project during investors’ decision-making.
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Startup Product Development Support
Dedicated complex product, hardware, and software development for startups under proven processes. From concept/whiteboard through requirements definition and prototyping to mass production, we empower your product with our expertise for faster and cost-effective time-to-market.
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Manufacturing Support & Commercialization
Impeccable documentation under the industry standards for seamless mass production and certification of your product. The PSA team ensures optimal commercial deployment of your product, as well as continuous post-production support. We also can recommend our trusted manufacturers in USA, Europe and Asia for mass production.

Check Out Our Success Stories on Startup Product Development

Why Choose PSA

PSA is a well-established engineering firm with 150+ resources. We contribute to a productive and seamless journey for your startup. You gain well-defined processes and expertise at less than direct cost through the following opportunities.

Reliable Infrastructure Setup

Establish a robust environment for the startup product development, testing, and operation by devoting us all the formal procedures. Take off the headache from the following processes:

  • Physical & electronic resource procurement & implementation
  • Hardware & software sourcing, setup, training, management, and support
  • Cloud, web, email, hosting sourcing, training, and 24/7 support

Strong Technical Expertise & Partnership Network

Amplify your expertise in architecture design, hardware, firmware, and startup software development to launch products of any type and complexity. Be sure of the components' reliability provided by our long-term partners.

Our technology stack contains:

  • Programming Languages: C/C++, Python, Java, C#, JavaScript, TypeScript, Kotlin, Swift, VHDL, Verilog
  • Frameworks: QT, .Net, .Net Core, Angular, React, Flatter, Kotlin Multiplatform
  • Operation Systems: Windows, Linux, iOS, MacOS, Android, FreeRTOS, Embedded Linux
  • Platforms: Torizon, AWS IoT, Microsoft Azure IoT Suite, Android Things, NVIDIA
  • Hosting hardware/clouds: AWS, Azure, Bare metal servers, VMs, Docker, k8s

Well-established & Flexible PMO Processes

Adjust engagement conditions under your product features maintaining full control over resource allocation.

  • Convenient project tracking in Jira, MS Project, GitLab, Confluence, Trello, and Redmine to ensure transparency throughout the development
  • Flexibility in development methodologies and price models for optimal deliverables and cost control
  • Onsite, remote, and hybrid team engagement models of operation

Most Recent Startup Success Stories

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Shipping Container Monitoring Product

Product Highlights: The integrated hardware and software product allows end-users to track the integrity and environmental conditions inside containers and provide global visibility of goods within.

Client Challenge: At the “hot” development stage, the owner was forced to terminate relations with current contractors, and needed a reliable partner to finalize development and bring the product to market under strict deadlines and lack of budget.

Services Taken: Fractional CTO, Product Development (Device HW, FW & Cloud App), Manufacturing Support & Commercialization

Results Impact:

  • The client regained full control over intellectual property
  • The product was defended to investors and gained additional funding
  • 10+ new features before release
  • Market release in 3 weeks faster than planned initially
  • Continuous infrastructure and engineering support
Learn more

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Machine Vision System for Printing Manufacturers

Product Highlights: The complex quality assurance product for capturing and processing video stream at speed up to 1000m per minute taken from a slitter machine tape, able to detect defects and provide alarms.

Client Challenge: Develop and bring to market a cost-effective defect-tracking solution for use in production utilizing neural networks.

Services Taken: Consultancy & Technology Partnership, Product Development (Device HW, FW & Server App), Manufacturing Support & Commercialization

Results Impact:

  • Full implementation evaluation for server-based and edge-based systems
  • Implementation of MVP in 2 weeks ahead of expected deadline
  • System efficiency is about 90%
  • ROI is 1 year
Learn more

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Passwordless MFA System

Product Highlights: A passwordless registration and authentication system, expected to be the easiest and most secure on the market.

Client Challenge: Seed-funded startup in authentication solutions turned for turnkey product development, from concept finalization to deployment and further support. 

Services Taken: Consultancy & Technology Partnership, Product Development (R&D, PoC, SW & GUI design, Cloud deployment, SaaS development), Manufacturing Support & Commercialization

Results Impact:

  • Invention of the cutting-edge authentication approach for the client product
  • Creation and registration of the patent
  • The financing of the startup was extended
  • Well-defined product packages for consumer, enterprise, and SSO use
  • A successful product launch on the market
Learn more

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Level Crossing Monitoring Product


Product Highlights:
An integrated solution to be installed at distant level crossings providing real-time detection of failures, real-time notifications, predictive maintenance, and management of maintenance activities.

Client Challenge: Develop a failure-detection system from scratch and bring it to a highly standardized and closed railway market to be used with a safety-critical system.

Services Taken: Consultancy & Technology Partnership, Product Development (Device SW, HW, and Server app)

Results Impact:

  • The developed solution is tailored to the rail market providing custom features for rail authorities and management organizations
  • The offered technologies allow for seamless product customization
  • PSA provides continuous support with the implementation of the product at customers’ locations
Learn more

Expert Team for You

John Hertrich
President & CEO
Meg Davies
VP of Operations
Sergey Ostromukhov
Director of Engineering
Irina Tuzhikova
Head of Business Unit, EIoT Solutions Division
Alexander Dedovich
Head of Business Unit, Rail Solutions Division
Vladimir Novak
Head of Embedded Solutions Department
Yauhen Kotau
Head of Web/Mobile Solutions Department
Sergey Tiatenkov
Head of General Solutions Department
Artem Bogdanets
Head of QA Department
Barry Wells
Head of Global Sales

Need Help with Startup Product Development?


 PSA team is happy to help you enhance the commercial potential of your startup by providing technical and strategic assistance.
 

Let's Connect

Learn more about how we engage and what our specialists can do for you
This site includes photos from Pixabay licensed under CC0 Illustrations by Storyset images by Freepik.